Steve Crane

Steve Crane, a seasoned executive with over 30 years in market research and business consulting, recently retired as Executive VP and Chief Qualitative Research Officer at Clarion Research in New York City.  His extensive expertise spans both Consumer and B2B, leading his firm’s research and consulting initiatives for major clients such as AT&T, Verizon, Oracle, the US Army, NBC Universal, HBO, Comedy Central, and many more. His career journey includes impactful roles at Lucent Technologies, Bell Labs, and AT&T, where he spearheaded corporate research and brand strategy for the Asia-Pacific region. Steve’s contributions also extend to academia, serving as an Advisory Board Member for Seton Hall University’s Market Research Center and Adjunct Professor for the MBA capstone class at SHU’s Stillman School of Business. Additionally, he has been a sought-after speaker at various marketing and research conferences.